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Florence's Quakers Smoothie hits the big screen with 2.3 million views and counting

AMV BBDO launches lockdown advert for Quaker Oats and Florences smoothie and pancakes made the cut.

Quaker Oats has revamped its 'Go Forridge' campaign which encourages people to find toppings for porridge in their kitchen to suit lockdown, with a new film from AMV BBDO.

The agency partnered with Flare Productions for a crew of self-shooting directors and a cast who could capture content at home with their own equipment and edited the film from what they produced. It features people baking with Quaker Oats, adding imaginative toppings, and enjoying them however they like.

Take a look